8/19/2009

Spezify

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Spezify Sets New Boundaries for Visual Search?
Spezify, another newcomer to the search space, is also attempting to re-draw the medium. Its innovative interface incorporates a scrollable mosaic of text snippets, videos and images to provide a well-rounded set of search results, with content pulled through APIs from Yahoo!, eBay, MSN, Amazon and Twitter. Admittedly, not all the results will be relevant - but as a graphical representation of search results, it is arresting. [...]

News articles, Wikipedia pages and information from Answers.com are also incorporated, as are items from Amazon and eBay. Perhaps most significantly, Spezify also incorporates Twitter posts, facilitating real-time search results that Google has, so far, stopped short of providing until it can figure out a way to filter irrelevant results. And while some of the tweets returned by Spezify aren't particularly informative, many are...

Speaking about the launch of the search site, which is based in Sweden, co-founder Per Persson said: "Web search has looked more or less the same since 1994. We were missing a place generating an instant and appealing overview of a certain subject, regardless of media. In addition to finding the expected, Spezify gives you new associations and lets you discover things you didn't know was out there." [...]

...there's a distinct novelty value that's sure to appeal to anyone who appreciates the colourful cheeriness of graphical illustration. In particular, its bias towards images, videos and tweets makes it useful for people heavily involved in or influenced by social media.

Ultimately, while Spezify may not be the most relevant search engine out there, it's certainly showing the industry that's it's time to think and do things differently. After all, the type of information people are searching for is changing by the week - it makes sense that the way they search for it may be changing just as fast.
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